While most retailers are producing video, few are using it as a revenue driver. The brands pulling ahead aren’t doing it with bigger budgets or fancier production. Instead, they’ve stopped treating video like a creative deliverable and started treating it like a commerce capability. Join Retail Brew and industry leaders to break down what that shift looks like in practice and create a clear framework for turning video into a growth driver. Walk away with an understanding of the operational moves, the measurement plays, and the formats driving real conversion. Here’s what to expect:
