The 2026 Commercial Intelligence Survey For Rebate and Pricing Leaders

5 blind spots in B2B pricing and rebates that are losing 1-5% margin every year, and what you can do about it 9 in 10 commercial leaders say they know their true net margin after rebates and discounts. Yet only 51.5% have full visibility into rebate and discount liability when they set a price. Their price waterfall is broken. Enable’s 2026 Commercial Intelligence Survey reveals strategy and execution gaps spanning margin visibility, pricing speed, rebate ROI, finance alignment, and AI readiness. Download the report to discover: Why CXOs and commercial leaders are overconfident about pricing and rebates How much money your commercial blind spots may be costing you Five practices to bring pricing, rebates, and finance onto the same page

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