While restaurant operators may assume the cost of their phone is whatever’s on the phone bill, the real implications are more far-reaching. If phone calls aren’t managed efficiently, that cost shows up in orders you aren’t capturing; reservations you’re not booking; staff time diverted from customer-facing activities; and ultimately, guests who may be going elsewhere. In the 1 million+ calls Yelp Host, Yelp’s new Voice AI assistant, has handled to date, the company has discovered that roughly 70% of the calls it handles are someone trying to book, join a waitlist, or place an order. That means every unanswered call or poorly managed interaction can represent a missed opportunity. And the challenge isn’t limited to high-volume restaurants; even on a smaller scale, calls can quickly pile up during peak periods while staff are busy serving guests. In this webinar, a Yelp restaurant expert and a restaurant operator will explore ways restaurants may inadvertently be leaving money on the table, showcasing how new AI-powered capabilities can help turn the phone into a revenue-driving channel without taking hospitality away from your team. Throughout, we will weave in the operator’s perspective with examples/anecdotes, as well as share relevant stats from Yelp.
