How To Build Customer Loyalty in a Fragmented Grocery Market

Economic pressures and evolving expectations are reshaping how consumers discover, shop, and engage with grocery retailers. As more purchases become diluted across multiple retailers and channels, establishing engagement and loyalty becomes increasingly challenging. This webinar offers insights from Iridio℠ by RRD’s recent research, “The 2026 Grocery Perspectives Report,” on the trends redefining grocery retail and the strategies leading grocers are using to strengthen customer relationships and compete in an increasingly fragmented marketplace. Watch now to learn more about: How retailers are adapting their customer journeys Becoming a “customer for life” destination Creating connected customer experiences across channels Turning data, retail media, and AI into business value

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