Although most corporate marketing teams own the strategy for large restaurant brands, it’s the franchisees who have to bring that strategy to life. Despite both being committed to creating successful campaigns, there’s often a gap between vision and execution. This webinar brings together brand leaders from DoorDash and Tropical Smoothie Cafe to discuss how corporate marketing teams can help their franchisees work more effectively together to execute promotions and campaigns as they pursue shared growth. Watch now to learn more about: Increasing marketing insights visibility for franchisees Closing the collaboration gaps between corporate and franchisees How franchise owners can quantify their marketing spend Creating the ideal corporate/franchisees marketing relationship
