The growing role of AI in martech and ad tech brings new power—and more complexity—as stacks expand and integration challenges mount. Our new chart-filled report, “2025 Martech and Ad Tech Trends Show AI, Integration as Priorities,” breaks down the data to reveal how companies are investing, and what’s driving those choices.
When you download the report, you’ll also unlock StackAdapt’s on-demand webinar, “The Full-Funnel Glow-Up: From Chaos to Conversion.” Watch EMARKETER Principal Analyst Sky Canaves, alongside leaders from StackAdapt and Programmatic B2B, as they explore the trends defining digital marketing. Hear their take on where teams are winning, where they’re falling behind, and how to cut through silos, handoffs, and tool overload with a more connected marketing journey.