Shopkick recently surveyed consumers and found that 93% are still shopping in-store. Even after inflation, COVID-19, and the mass market situation, consumers are still vying to touch, feel, and buy inside the store…so what does that mean for you and your brand? Consumers are looking for brands that understand them, value them, and share in their ethical principles, not a brand that is focused on a transaction.
It’s time for brands to REALLY understand what consumers are looking for and not just serve them digital ads, use ChatGPT to communicate, and fly blind on the shelf with no real data. In this webinar discussion and Q&A, leading shopper experts share exclusive insights and knowledge to help you:
– Learn how to collect consumer data, without having to deal with PII
– Use other forms of purchasing technology, beyond what you’re focused on today
– Find tools to help your products and brands be easily found on the shelf