If convenience store operators want to build a high-performing loyalty program, they need to understand the hurdles in their path.
PAR Retail and C-Store Dive’s studioID partnered to survey convenience store leaders to find out what these benchmarks – including the top features for driving ROI, loyalty program dollar basket differential and loyalty penetration rate – look like, and where there’s room for improvement. These leaders shared their experiences, opinions, and aspirations surrounding their loyalty programs, shedding light on the top issues facing the convenience store industry. In this survey report, we’ll discuss: