How Customer Loyalty & Performance Marketing Can Help Drive Revenue During a Recession
With the return to in-store shopping in our post-pandemic world, marketers are once again confronted with unique challenges around balancing the shift in consumer demand and the availability of products. At the same time, new direct-to-consumer brands are emerging to compete with legacy brands, disrupting go-to-market models and the type of activity that consumers want […]
Accelerate Financial Transformation with Business Spend Management
Most companies are battling to navigate today’s economic headwinds. In these challenging times, how can CFOs maintain cash flow, improve margins, increase profitability, and reduce risk? Business Spend Management (BSM) checks all these boxes. Join our experts Tony Tiscornia, CFO of Coupa, and Max Goralnick, Managing Director, Supply Chain & Operations at Accenture in this […]
How to Supercharge Real World Evidence Generation in Phase IV Trials
It’s no secret that Phase 4 trials are incredibly time consuming, costly, and pose major challenges for sponsors and CROs alike. Whether it’s Long Term Follow Up (LTFU), Rollover, and Observational studies, or Registry and Consumer Health studies, sponsors often struggle to recruit and retain large numbers of participants. They also have difficulties addressing post-marketing […]
5 Ways to Improve Your Transaction Matching Reconciliation Process
Every sale translates into a transaction that needs to be properly reconciled. For most organizations, the amount of transactions they handle daily far surpasses what they can manage efficiently and, most of all — accurately. As your organization grows and enables consumers to access and buy more goods at a faster pace, the demands and […]
Elevate Customer Acquisition with BANT Qualified ABM Lead Campaign
Thank you for expressing interest in our services. Your recent download of our media kit indicates that you’ve gained insight into our services and their processes. We are thrilled to present you with a complimentary case study showcasing how Marketboats enabled a client to expand their market share and revenue by precisely targeting high-value accounts […]
How Jenni Kayne Designed Their Warehouse to Scale
Is it possible to scale for growth while streamlining inefficient fulfillment processes? When orders fly in, it can be challenging to keep up let alone make system improvements. The idea of adjusting processes, adding new solutions and training employees can be overwhelming but is necessary to succeed. Same day and next day delivery options are […]
A Modern Guide to Financial Close Management
What does a top-performing finance and accounting department look like? CFOs and Controllers are constantly seeking new ways for their teams to increase efficiency and positively impact the organization through strategic analysis and real-time reporting. However, many of these finance and accounting teams are heads down handling their manual day-to-day tasks and simply don’t have […]
How Successful Brands Stay Ready for Change
Brands with long-term success have a common ability: they pivot when the unpredictable occurs. They recognize change early and are flexible enough to address those changes head-on. Even though retail leaders recognize how critical it is for them to adapt, it’s still often difficult to do. Having that agility requires the right technological foundation. It […]
Creating a Digital-First Management Network
A unified platform with a provider network management solution can transform the way healthcare organizations onboard and manage relationships with their physicians and other care staff. Here are the top benefits of a solution on a single platform: – Full automation and integration – Highly targeted provider recruiting capability to build and maintain networks – […]
Navigating a Smarter Race from Clinical to Market for Oral Solid-Dose Products
For anyone looking to get an early clinical proof of concept and to commercialize an oral solid-dose product these days, fierce competition awaits. But so does opportunity: With rising demand for effective, affordable therapies, manufacturers can capitalize on the quickly expanding market — if they’re fast. High drug development costs from increasing product complexity have […]